[UK] Your Glasses, Your Way

Merchant Website: glassesdirect.co.uk

The website offers a variety of styles, ranging from classic to trendy, as well as different types of lenses to fit everyone's needs, including single vision, bifocal, varifocal and tinted lenses. In addition, Glasses Direct offers a range of lens upgrades such as anti-glare, scratch resistant and thinner lenses which are available for an extra cost.

One of the key features of Glasses Direct is its Home Trial service. This unique service allows customers to order up to four frames to try on in the comfort of their own home, for free. The customer can then decide which frame they prefer and return the rest within seven days.

The website also offers free delivery on orders over £50 and a 90-day returns policy, making it easy and risk-free for customers to purchase glasses online.

The ordering process is straightforward. Customers can either enter their prescription details manually or upload a photo of their prescription, which is then verified by one of Glasses Direct's qualified in-house opticians before the order is processed. This ensures that the prescription is accurate and the customer receives the correct lenses as per their requirements.

Once the prescription details have been verified, customers can select their preferred frames and enter their measurements to ensure that the glasses fit properly. The website has a helpful guide on how to measure for glasses to make sure that the required measurements are taken accurately.

Furthermore, Glasses Direct offers a virtual try-on service, allowing customers to see how the frames will look on their face before making a purchase. This is done by uploading a photo of their face, and then using the website's software to superimpose the frames onto the image. This helps customers to make an informed decision regarding which frame suits them best.

Another top feature of Glasses Direct is the affordability factor. The frames are reasonably priced, with some starting from just £25. There are many frames that are offered at a discount, especially if customers purchase multiple pairs of glasses, which is great news for those who like to have various styles at their disposal.

As an established and respected brand, Glasses Direct has won several awards over the years. In 2018, they were awarded the Best Value for Money at the Good Housekeeping Reader Recommended Awards and in 2019, they won the Best Online Retailer at the Optical Industry Awards.

Overall, Glasses Direct is an excellent website for anyone looking to purchase affordable, high quality prescription glasses online. With a wide range of frames to choose from, including many designer brands, and a helpful customer service team ready to assist, Glass Direct is a reliable and convenient option for all your eyewear needs.


Glasses Direct es el principal minorista en línea de gafas recetadas del Reino Unido. Fundada en 2004 como resultado de la búsqueda de un hombre por gafas accesibles, la empresa forma parte del MyOptique Group y tiene una amplia gama de marcos recetados para elegir. Su servicio de prueba en casa gratuito es una característica clave que permite a los clientes tomar una decisión informada antes de realizar la compra. Además, ofrecen opciones de lentes para satisfacer todas las necesidades, desde lentes simples hasta bifocales, progresivas y tintadas. El sitio web también cuenta con una garantía de devolución de 90 días y envío gratuito en pedidos superiores a £ 50, por lo que la compra en línea de gafas nunca ha sido más conveniente y accesible.

Date posted: Jun 15th, 2023

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