Fight. Fitness. Fashion. Deals.

Merchant Website: is a website that offers a wide range of products and services related to fight, fitness, fashion, and deals. The website represents the preeminent brand in boxing, with a rich history that dates back to 1910. Everlast is known as the world's leading manufacturer, marketer, and licensor of boxing, MMA, and fitness equipment. Its products are sold across more than 75 countries and 6 continents.

The name Everlast is synonymous with boxing, even though the company initially started as a swimwear manufacturer in the Bronx. Jacob Golomb, the founder of Everlast, was only seventeen years old when he decided to revolutionize the swimwear industry. He was dissatisfied with swimsuits that barely lasted a season, so he began creating swimsuits that he guaranteed would last for a whole year. He named his innovative swimwear "Everlast," and although the swimsuits themselves did not stand the test of time, the name did.

Over the years, Golomb expanded his business into a small retail store that offered a full line of sports equipment. It was in 1917 that a young fighter named Jack Dempsey introduced boxing to Golomb and Everlast. Dempsey asked Golomb to design protective headgear that could withstand rigorous boxing training lasting more than 15 rounds. Golomb rose to the challenge and created specially designed training gear for Dempsey.

In 1919, Dempsey won the world's heavyweight championship while wearing boxing gloves made by Everlast. This momentous victory propelled Everlast to become the headquarters for boxing equipment worldwide. The brand quickly gained recognition and became the go-to choice for professional athletes. From legendary champions like Jack Dempsey and Sugar Ray Robinson to current superstars like Benson Henderson and Canelo Alvarez, Everlast has been a trusted brand for generations of world champion athletes.

On October 24, 2000, the Everlast brand and boxing equipment were acquired by Active Apparel Group (AAGP). This acquisition allowed Everlast to further expand its reach and bring its products to even more customers. Then, on September 20, 2007, Everlast Worldwide Inc. was acquired by Brands Holdings, a UK-based company. This marked another milestone in Everlast's journey as it joined forces with an international company to continue its global growth.

As of 2007, the Everlast brand is present in over 101 countries and holds 88 licenses worldwide. This extensive presence is a testament to the brand's popularity and the trust that consumers place in Everlast's products. The website,, serves as a platform for customers to explore and purchase a wide range of products related to fight, fitness, fashion, and deals.

Visitors to the website can browse through various categories such as boxing gloves, MMA gear, training equipment, fitness apparel, and accessories. The website offers a comprehensive selection of high-quality products that cater to both professionals and enthusiasts. Whether someone is training to become a professional boxer or simply wants to incorporate fitness into their lifestyle, Everlast has something to offer.

One of the key aspects that sets Everlast apart is its unwavering dedication to strength, individuality, and authenticity. The brand's heritage is built on the principles of hard work and determination, reflecting the values of the champions who have chosen Everlast throughout history. Countless athletes have relied on Everlast to provide them with the equipment they need to succeed in their respective disciplines.

In addition to its commitment to fight and fitness, Everlast also recognizes the importance of fashion. The website showcases a range of stylish apparel and accessories that allow individuals to express themselves both in and out of the ring. Everlast understands that fashion is not just about looking good but also about feeling confident and empowered.

Furthermore, offers exclusive deals and discounts to its customers. This feature allows shoppers to find great value for their money while still enjoying the high quality that Everlast is known for. The website regularly updates its deals section, ensuring that there is always something new and exciting for customers to explore.

In conclusion, is a website that represents the preeminent brand in boxing, MMA, and fitness equipment. With a rich history dating back to 1910, Everlast has established itself as a trusted brand among champions and athletes worldwide. The website offers a diverse range of products related to fight, fitness, fashion, and deals. Customers can explore high-quality boxing gloves, MMA gear, training equipment, fitness apparel, and accessories. With its dedication to strength, individuality, authenticity, and a commitment to providing exceptional value, Everlast continues to be the brand of choice for countless champions.

Date posted: Nov 20th, 2023

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